Our Society for Sustainable Tourism-SST is one of the first SIGNATORIES to the Future of Tourism COALITION.

Welcome to your Capacity Building & Learning Center. We offer learning, capacity building and bespoke sustainable tourism development and management. 


Learning and capacity building for host communities and cities to be a Green Destinations, with set of criteria to measure, monitor and improve the sustainability policy, development and management of destinations and regions. It makes sustainable development concrete, objective and demonstrable; covering the following themes:  Destination Management, Nature & Scenery, Environment & Climate, Culture & Tradition, Social Well-Being,  Business & Hospitality. 

Green Destinations’ Core Values

Better and more sustainable places mean destinations adopting the following core values:

  • Genuine and authentic: supporting the celebration of local culture and tradition.
  • Responsible and respectful: defending people against exploitation, enhancing accessibility for people with disabilities, and preventing disruptive mass tourism (over tourism).
  • Economically sustainable: involving the local business community and enhancing local community employment during and beyond the holiday season.
  • Environment and Climate: ensuring environmental health and safety, and climate change mitigation and adaptation.
  • Nature & scenery: protecting scenic views, habitats and wildlife, and respecting animals that are used in tourism.

Adopting these G.R.E.E.N. values help destinations enhance their quality, attractiveness and competitiveness. It will help attract green travelers, visitors who are respectful, and will spend more in the destination. These values are at the heart of our programs for destination improvement and certification.

Green Destinations works together with tourism business and media partners to make the green offer of destinations better visible in the marketplace.

Awards to Certification Program

As a participant you provide indicator data and you summarize what is done to adhere with the criteria. After verification of this information leads to ratings for:

  1. Your sustainability profile: for each of the six main themes, our database calculates ratings by comparing your indicator data with those of other destinations. The average will be your Indicator Rating (from 1 to 10).
  2. Your adherence with the criteria, also for each of the six main themes, and the average for all criteria. This will be your Policy Rating (also from 1 to 10).

These are benchmark awards in the process towards destination certification.

The overall average of Indicator Rating and Policy Rating determines your Award level:

  • from 6/10: Bronze Award
  • from 7/10: Silver Award
  • from 8/10: Gold Award
  • from 9/10: Platinum Award.
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Support, certification and promotion of businesses in tourism and leisure

The Good Travel Program offers a variety of tools to assess, support and certify the sustainability of businesses in the tourism sector All types of businesses in the tourism supply chain are welcome, including hotels, B&Bs, restaurants, participating in the program are promoted on the Good Travel Guide sustainable travel platform to responsible travellers looking for a green, responsible holiday.

Good Governance for Local Government Units (LGUs)

GD Global Leaders Logo

Effective sustainability planning, maximizing social and economic benefits for the local community; enhancing cultural heritage; and reducing negative impacts to the environment.

MICE CERTIFICATION – Sustainable Events

Learn ways to “green” your next event. Book,  learn or implement a Sustainable Events Management with CSR Workshop. Make your next Festival or Fiesta a green/eco-friendly event!

Corporate Social Responsible Programs 
“You make a living by what you get, you make a life with what you give”

Support and communicate your corporate citizenship and concern in  community & socially responsible initiatives.

 Academe, Tourism & Hospitality Organizations & NGO Affiliates

Assist in education and capacity building for sustainable tourism development, management and promotion tools for non-government/ non-profit organizations and the academe. Provide outsourcing and/or local partnership implementation arm for other NGOs, international organizations as well as Learning and Capacity Building -Training Modules for Academe.

Our Society for Sustainable Tourism & Development Inc.-SST offers LearningCapacity Building, Educational programs, Green Solutions and Services for public stakeholders: Destinations – LGUs and host communities;  Private stakeholders – Hotels, Resorts, Hospitality, Tour Operators and Businesses with Green Destinations, Global Leaders Program and Green Travel Guide platform to include Environmental Conservation and ComplianceGood Governance, Climate Resilience, to address global challenges of the United Nations’ Sustainable Development Goals (SDGs): food security, poverty alleviation, environmental sustainability and climate resilience for the local host community. Water waste -STP (P.T. Amanaid Philippines) and Waste to Energy (W2E) solutions as well as other green destinations innovations are now offered to LGUs and tourism industry for law compliance.

For more information and assistance, contact us.

Founding Board of the Asian Ecotourism Network – Support for Ecotourism Destinations and Businesses
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